05/18/2012

Friday Picks: Customer Service

I am not sure about you but for me Friday is the day when I love catching up with reading blog posts. I usually save a lot of articles to my instapaper and spend a good deal of time on Friday going through them.

From this week I decided to share some of my favorite ones with you.

Todays topic is Customer Service.

Good Customer Service Can Go A Long Way – For a small business, customer retention can prove as profitable as sourcing new customers. In fact, retaining current customers can be more cost-effective as no outgoings are necessary to market and sell to them. You have already got them hooked; now you just need to keep them!… [read the article]

3 Free Tools to Help You Get Inside the Head of Your Customer - When was the last time you profiled your customer? I’m not talking basic customer demographic information, but rather really taking the time to understand who they are, what their needs are, where their interests lie, who they interact with… [read the article]

Consider what you’d expect as your own customer – I have had several businesses and colleagues share with me the importance of Best Customer Service practices and how they work on inspiring their employee’s everyday to provide it. I have also written several columns on Best Customer Service practice as being the foundation of all branding, marketing and sales efforts… [read the article]

Does Customer Service Still Matter?If you’ve flown on a plane or called your cable company lately, you know how corporations treat customer service. As something they do just because they promised they would. Like turning out for a neighborhood-cleanup drive at 8 a.m. on a Saturday. Or taking the girlfriend shopping at the outlet mall on a Friday night…[read the article]

Overheard on Twitter: Customer service in the digital age – It started as a complaint — the kind of thing you’d throw out to your friends over coffee after having a problem with your cable or Internet service: “Cox Communications is not on my good list.”…[read the article]

photo by Flickr user: Dustin Diaz / creative commons license

About Pawel

I am a business writer. My first book, "The Smart Business' Guide to Winning New Work" has been published in 2011. It is probably the best introduction to the art of selling and winning new business for beginners. I am also an SEO consultant for the hotel industry.

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